ABOUT MY LOGISTICS TRAINING:
1) Logistics Skills Course (Stonebridge College) – 2016 – DISTINCTION
By the end of this course I was able to:
- define logistics
- explain how logistics works in a factory, from goods in to distribution out
- identify the problems involved in stock holding and control
- understand just-in-time (JIT) approaches
- understand the role played by distribution
- identify key performance measures and the role of benchmarking in logistics
- appreciate that logistics strategy is linked to an organisation’s corporate strategy
2) Operations Management Course (Stonebridge College) – 2016 – DISTINCTION
By the end of this course I was able to:
- outline the scope of operations using different definitions
- apply the transformational model of operations to a range of service and manufacturing industries
- apply the concept of addin value to operations
- describe the different activities within operations and the interaction between them explain the five key features of operations
- describe some design features in operations
- define what quality means from a business perspective
3) Transport Management Level 3 Course (Stonebridge College) – 2016 – DISTINCTION
By the end of this course I had gained an understanding of:
- the economic principles, functions and advantages of transport
- the efficient use of transport
- the qualities of efficient transport services
- roads, traffic and road transport
- rail transport
MY COPYWRITING TRAINING:
1) Diploma in Copywriting (Inst.CW) – 2007
On this course I learned about copywriting for Web and print (brochures, leaflets, flyers, ads, press releases, writing tag lines, product naming, and more…).
2) Diploma in Writing for the Web (Inst.CW) – 2009
On this course I learned specifically about writing for the Internet: SEO copywriting, blogging, optimised article writing, writing entire multi-page websites, e-commerce website writing, product description writing and more.
3) Breakthrough Copywriting, Andy Maslen Copywriting Academy – 2015
On this course I learned Advanced copywriting techniques.
How to:
- Focus on your reader so they do what you want
- Create powerful plans that save you time and effort
- Structure your copy for maximum impact
- Identify and modify tone of voice using simple tricks
- Write persuasive copy in Plain English
- Bend or break the “rules” to achieve different effects
- Craft compelling headlines that draw your reader into your body copy
- Master insider tricks for keeping readers hooked and hungry
- Improve your copy through sharper editing and checking
- Use specific disciplines to write effective web copy
